Recently in Lagos, BOLD ’98 Irish Whiskey delivered a premium, immersive experience that is redefining how whiskey is enjoyed in Nigeria. BOLD ’98 Irish Whiskey is fast becoming a preferred choice for consumers looking to buy premium Irish whiskey in Lagos and across Nigeria.
The Women & Whiskey Experience, hosted in celebration of International Women’s Day, brought together a curated mix of tastemakers, professionals, creatives, and culture leaders for an evening centered on bold living, premium lifestyle, and refined expression.
From arrival, guests were welcomed into a multi-sensory premium whiskey experience featuring signature Irish whiskey cocktails, live Irish jazz and contemporary African music, and a fully immersive brand storytelling experience. The event highlighted the heritage of BOLD ’98 Irish Whiskey, rooted in 1798 craftsmanship, while positioning it as a modern premium Irish whiskey brand in Nigeria.
Guests were also able to purchase BOLD ’98 directly during the event via our partner platform, reinforcing its growing presence within the premium whiskey category in Lagos.
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Explore the full experience of our event through visuals:
Watch highlights and behind-the-scenes moments from the experience:
A standout moment of the evening was the live whiskey pairing session led by Chef Rukayat “Chef Giggles” Momoh, where guests explored whiskey and food pairing techniques, cocktail garnishing, and flavor profiling. This reinforced BOLD ’98 as a versatile Irish whiskey suitable for cocktails, dining, and social occasions.
The experience also featured powerful moments of storytelling and inspiration, including insights from Omowunmi Akinnifesi on confidence and personal branding, alongside shared “bold stories” from guests, creating an atmosphere rooted in growth, identity, and modern lifestyle.
The evening was officially opened by Brand Ambassador Ogechi Azubuike, who delivered a warm and engaging welcome, setting the tone for a deeply immersive experience and inviting guests to share their personal stories of boldness and self-expression. Adding to the vibrancy of the night, Jacinta Ocansey, the renowned Ghanaian comedian, brought her signature energy and cultural flair, reinforcing the spirit of connection, entertainment, and shared experiences.
Reinforcing the brand’s vision, Executive Director Motunrayo (R.O) highlighted the essence of BOLD ’98: “Boldness is not loud, it is confident, intentional, and deeply personal.” Her message underscored the brand’s commitment to building a modern, inclusive, and culturally relevant premium Irish whiskey experience in Nigeria, where tradition meets contemporary lifestyle.
Live performances from Nate Furey, an Irish artist blending Irish heritage with modern sound, alongside Femi Leye’s contemporary African expression, created a vibrant and immersive atmosphere that elevated the entire experience.
BOLD ’98 stands out as a premium triple-distilled Irish whiskey, combining a smooth, refined taste with heritage craftsmanship and modern lifestyle positioning. Built on a farmer-led, handpicked production process, every bottle reflects quality, precision, and authenticity, making it a standout choice for consumers seeking premium whiskey in Nigeria.
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The BOLD ’98 Women & Whiskey Experience was more than an event, it was a premium lifestyle statement. A statement that whiskey culture is evolving in Nigeria, that experiences drive connection, and that boldness is a way of life.
BOLD ’98 Irish Whiskey, Crafted for the Modern Bold.
